LINKEDIN BUILT TO PERFORM
STOP THE SHAME. START THE LEADS.
Outdated employee profiles. A company page with no strategy. Campaigns disconnected from your value proposition. Meanwhile, your competition is building pipeline.
No outreach—warm or cold—will be effective when your LinkedIn presence undermines every touchpoint your sales team makes.
This isn't about "being on LinkedIn." It's about dominating LinkedIn with surgical precision to turn fragmented presence into measurable business impact.
Credibility and Validation
Fragmented presence, opportunities lost
We help your company align profiles, company pages, and campaigns with your go-to-market strategy—turning connections into opportunities, prospects into pipeline, and content into measurable business impact.
Our LinkedIn Foundation approach covers:
-
Optimized employee profiles that reinforce professional authority
-
Strategic company page redesign aligned with product marketing and ABM goals
-
Fully configured campaign infrastructure for demand generation
-
Audience research and targeting built to accelerate lead flow and pipeline growth
This isn’t a generic social media setup. This is LinkedIn mastery applied with surgical precision, designed to convert fragmented presence into tangible business results.
About Lanzad
LinkedIn expertise
Lanzad is 'Elevating Brands' specialized LinkedIn division, led by first-generation LinkedIn Ads certified experts. We don't just follow best practices—we helped establish them.
Our team trained directly with LinkedIn's original certification program, giving us insider knowledge of platform mechanics that most agencies never access. This isn't generic social media marketing adapted for LinkedIn. This is LinkedIn mastery, applied with surgical precision to transform professional presence into measurable business impact.
More deals with:
Decision Velocity Method™
- SOLOPRENEURS
- COMPANIES
-
Strategy Setup
LinkedIn Foundations
✔️ Personal LinkedIn profile optimization
✔️ LinkedIn Campaign Manager setup
✔️ 1 initial campaign creation & launch
✔️ Audience research and setup
✔️ Access to C-Suite Networking
✔️ Content strategy playbook
2000$
(ONE TIME PAYMENT)
Perfect for consultants, coaches, and service providers.
Delivered in 2 weeks | Setup only - no ongoing management
-
ABM Content
Authority Building & Thought Leadership
Your ideas, professionally packaged and strategically distributed. Monthly content production with human oversight and proofreading, leadership positioning through curated long-form insights, and strategic networking facilitation including access to C-Suite circles where your ideal clients already gather.
-
Human Outreach
Conversation Generation Systems
We implement and manage the outreach infrastructure that turns visibility into actual business conversations. This includes tool selection and setup, message cadence design tailored to your audience, and LinkedIn engagement automation that feels personal because it is personal—just systematized.
-
Growth Support
Continuous Optimization
Monthly strategy sessions to refine your ICP based on what's actually working, performance analysis beyond vanity metrics focusing on conversation quality and conversion signals, and playbook updates so you're learning the system as we execute it.
-
Your business is unique
Custom-built
This is custom-built, not cookie-cutter. Every solopreneur's business is different, so we design your execution plan during the strategy call.
[Strategy Call Required - No Two Plans Are Identical]
-
Strategy Setup
LinkedIn Foundations
✔️ Company page revamp
✔️ LinkedIn Social Funnel
✔️ 5 employee profile optimizations
✔️ Complete Business and Campaign Manager setup
✔️ Initial campaign creation & launch
✔️ Audience research and targeting lists
✔️ Content calendar and strategy
5000$
(ONE TIME PAYMENT)Perfect for B2B companies with a modest Marketing/Sales department
Delivered in 3 weeks | Setup only - no ongoing management -
Content Distribution
Multi-Channel Content & Distribution
Company voice content plus leadership positioning for key executives. Monthly production includes company page content, employee advocacy content, long-form thought leadership, and human-reviewed quality control. Everything is crafted to support pipeline generation, not just engagement.
AI outline, Human proofreading, Human Intervention.
-
Outreach Infrastructure
Outreach & Demand Generation Infrastructure
We select, implement, and manage the tools that power your outreach engine. Email warming and deliverability management, LinkedIn automation for targeted connection building, message sequencing calibrated to your sales cycle length, and ad campaigns when strategically appropriate for account penetration.
Recommended tools: HubSpot, Apollo, Expandi, Dripify, HeyReach, Clay, n8n, Make.com, Sales Navigator
-
ABM Execution
Account-Based Strategy Execution
This goes beyond basic outreach into true ABM concepts: ICP refinement based on closed-won analysis, target account list development, coordinated multi-touch campaigns across LinkedIn and email, and strategic networking including roundtable participation where your buyers make decisions.
-
Third-party validation PR
Credibility & Social Proof Development
As you scale, third-party validation becomes critical. We guide PR strategy for industry publication placement, analyst validation approaches for enterprise credibility, and strategic partnership visibility that positions you alongside established players.
-
Team Training
Progressive Knowledge Transfer
Bi-weekly strategy sessions where we teach your team the Decision Velocity framework, documentation of everything we build so systems transfer cleanly, tool training as we implement new capabilities, and playbook development that becomes your permanent operational asset.